Balenciaga Is Opening Its Fourth Paris Store in September

Balenciaga has announced the opening of a new store in Paris, its fourth in the French capital and its second to opened since Demna Gvasalia took over as creative director. The new store, which opens in September, will feature the same warehouse and industrial aesthetic as the nearby flagship store. That means that features such as the industrial conveyor rails for clothes, aluminum foil ceilings, and changing rooms of cast concrete could be replicated in the newest store. In the run-up to the o...